Facebook has faced a global outcry after a whistleblower revealed, on 17 March, that data from 50 million users.
Facebook announced a series of changes on Wednesday and said that it will overhaul its privacy settings tools to put users “more in control” of their information on the social media website, after a huge data scandal which has wiped more than $100 billion from its stock market value.
The updates include improved access to Facebook’s user settings and tools to easily search for, download and delete personal data stored by Facebook. It means that a new privacy shortcut menu will allow users to quickly increase account security, manage who can see their information and activity on the site and control advertisement they see.
Facebook shares have fallen almost 18 % since March 17. User’s data was improperly accessed by British Political consultancy Cambridge Analytica, which was hired by Donald Trump’s 2016 presidential campaign.
The Facebook’s CEO – Mark Zuckerburg, has repeatedly apologized and bought full-page advertisement s in US & British newspapers promising to do more to restrict access to user’s information.
We have heard loud and clear that privacy setings and other important tools are too hard to find and that we must do more to keep people informed , Chief privacy officer Erin Egan and Deputy general counsil Ashlie Beringer wrote in a Blog post and “We are taking additional steps in the coming weeks to put people more in control of their privacy , they confirmed.
Egan and Beringer also said in a blog post -” You can review what you have shared and delete it if you want to. This includes posts you’ve shared or reacted to, friend requests you’ve sent, and things you’ve searched for on Facebook. “Meanwhile, Users will also be able to manage the information Facebook utilizes to serve them ads & download the data they have shared on Facebook – like photos, contacts, and posts and move it to another service.